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ECRM: The European Conference on Research Methodology for Business and Management Studies

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EJBRM
SPECIAL ISSUE ECRM 2009
Editor: Ann Brown
Guest Editors: Joseph Azzopardi and Frank Bezzina
December 2009

Challenges of Multicultural Data Collection and Analysis: Experiences from the Health Information System Research
Reetta Raitoharju1, Eeva Heiro2, Ranjan Kini3, and Martin D'Cruz
1Turku University of Applied Science, Turku, Finland
2Turku School of Economics, Turku, Finland
3School of Business and Economics, IU Northwest, Gary, Indiana, USA

   

The effect of culture has been popular topic in recent information system research. However, it is not a simple task to either collect or analyze data containing elements of "culture". This paper presents previous literature on how to measure culture, the theoretical background how to build this construct and a short description of empirical study we conducted in a multicultural environment. Our research topic was to examine the usage of health information exchange systems in two different kinds of healthcare sectors (i.e. Finland and USA). Finally we reflect on our experiences both in collecting data as well as in analyzing it through the lenses of cultural differences. Strengths and weaknesses of multicultural data collection are discussed together with opportunities and threats of analyzing data with the purpose of finding cultural elements.

Keywords: multicultural data collection, information systems, health care professionals, interview, focus groups

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ISSN 1477-7029