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ECRM: The European Conference on Research Methodology for Business and Management Studies

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Volume 3 Issue 1 July 2005

Through a Glass Darkly: Fact and Filtration in the Interpretation of Evidence, pp 11-24
Frank Bannister
Trinity College, Dublin

fbnnistr@tcd.ie

   

One of the core processes of qualitative interpretivist research is the one whereby events in the real world are conveyed to a reader who may be (to varying degrees) distant in temporal, spatial, intellectual, linguistic and cultural terms. A critical question in such research is to what extent this process has integrity? How can the researcher be sure that the events/phenomena that (s)he is researching, i.e. what has actually occurred, is what the reader understands to have occurred? This question, of the reliability of transmission of qualitative empirical evidence, is independent of any interpretation or theoretical model that the writer may wish to impose on this evidence. In much interpretivist research, the core ‘facts’, the raw data so to speak, must first pass through a surprisingly large array of filters before it eventually creates a mental picture in the mind of the reader. The nature of the problems and distortions these filters create will also vary with the methodology used. Nonetheless, if the writer is honest, the presentation of the evidence should be such as to allow the reader to assess independently the extent to which it supports any theoretical ideas or conclusions being presented.

This question goes to the heart of the primary fault line in information systems research and elsewhere in the social sciences, namely the difference between positivist and interpretivist philosophies. The kernel of the debate between protagonists of these two approaches rotates around the meaning of reality, how it is measured and how it is reported. Two specific aspects of this debate are what constitutes a fact and what constitutes evidence?

In this paper both the nature of fact and the transmission of fact in interpretivist research is explored using the case study methodology as an exemplar. A hypothetical, but realistic, case study is used to examine the difficulties that arise en route from original phenomenon to reader and the various filters through which research must travel is catalogued. From this, it is argued that a taxonomy of fact emerges from interpretivist research and the concept of an interpretation boundary is proposed.

Keywords: fact; intepretivism; case study; cognitive bias; cultural bias; research; filters.

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Last modified: November 07, 2005
ISSN 1477-7029